2025 Finalists

Congratulations to all those shortlisted for the Creative Moment Awards 2025!

We are looking forward to seeing you at the awards night on Thursday 18th September to celebrate our finalists and winners.

Tickets are now on sale for the awards ceremony being held at Hilton London Paddington. You can purchase your tickets here.

Thanks to all of our sponsors for their support, including our headline sponsor Opinium Research.

Vertical Sector Creative Campaign

Creative Auto/Transport Campaign of the Year

FleishmanHillard & Icelandair - Iceland: Too Good To Be True (But It Is)

Good Relations & Rail Delivery Group - Musical Routes

Ready10 & First Bus - How 'The Train Guy' became 'The Bus Guy'

Ready10 & Lime - Lime-thru Bakery

SHOOK & Govia Thameslink Railway - SUNNIES & SHOCK TACTICS

Taylor Herring & easyJet - Returnships

Words+Pixels & Lime - Changing Spaces

Creative B2B Campaign of the Year

Cowshed & 'Cause x phs Group & Prostate Cancer UK - The BOG STANDARD

Fight or Flight & NetApp - The Campaign to End Single Use Data

Fight or Flight & St John Ambulance - The Hi Vis Stress Vest

Golin & SquareTrade - The Connection Test

The Romans & Equinix - The Internet Herself

Creative Beauty, Health & Wellness Campaign of the Year

Golin & Specsavers - The Misheard Manifesto

Hope&Glory & Elvie - the Boob Tube

Ketchum UK, Genomics England & Cambridge University - Liming with Gran

One Green Bean & David Lloyd Clubs - Swim Suit Collection

PrettyGreen & Bupa - Picture of Health

The Pharm/ Ogilvy & Boots UK (Walgreens Boots Alliance) - Journeys Through Cancer and Menopause

Third City & Curaleaf - What Are You Smoking?

W Communications & Nuud - Chew Plants Not Plastic

Zeno London & Lenovo - Alzheimer's Intelligence

Creative Charity Campaign of the Year

Earnies - Killed Here, for Killed Women

Good Relations & Keep Britain Tidy - Drains Are Not Bins

Good Relations & Rise365 - World's First Emojis With Black or Mixed Race Hairstyles

Hope&Glory & Oxfam - The Fair Pour

Hope&Glory, CALM & adam&eveDDB - Missed Birthdays

SHOOK & Leopard Co for SIFA Fireside - INEQUALITY STREET

The Romans, B&Q & Shelter - Broken Baubles

W Communications & Brothers & Sisters for Grenfell Athletic - Fabric of the Community

Creative Culture & Entertainment Campaign of the Year

Here Be Dragons & Greggs - A British Icon

Ketchum UK, Genomics England & Cambridge University - Liming with Gran

Mischief & Channel 4 - The 24-HR Pianothon

Mischief & Channel 4 - The Handmaid's Revolution

The Romans & OnePlus - Made of Metal

W Communications & George Georgiou - Acid House Heritage

Zeno London & Dolby Atmos - Sound of a Masterpiece

Creative Financial Services Campaign of the Year

Golin & Simply Business - Bleak Friday

Good Relations & Starling Bank - Safe Phrases

Kindred & Plum - "Improv" Your Finances

Taylor Herring & NatWest - Scamvent Calendar

The 10 Group & Visa - Recycle the Runway

The Folk Group & Admiral - Words To Live By

The Romans & Nationwide - Nationfried

Third City & ABI - Face Forward

Creative FMCG Campaign of the Year

Citypress & Arla - The Milk Bank

Golin & Specsavers - The Misheard Manifesto

Good Relations & PepsiCo - Extra Flamin' Hot - 'Hot Couture'

Here Be Dragons & Greggs - Baked In Gold

Mischief & The LEGO Group - Space

Pangolin & Malibu - Don't Drink & Dive

Taylor Herring - A New Dawn For Kellogg's

The Romans & Lidl - Freeway on the Freeway

Creative Retail/Ecommerce Campaign of the Year

Here Be Dragons & Greggs - Baked In Gold

Hope&Glory & Uber - Go Anywhere

Hope&Glory, Greggs & Drummond Central - Greggs x Nigella

HUNTER: UK & thortful - The Crap Before Christmas

One Green Bean & Domino's - Eau de Passion

The Romans & Lidl - The Croissant Handbag

Third City & Rakuten - Slack Friday

W Communications & Nuud - Chew Plants Not Plastic

Creative Technology Campaign of the Year

Mischief & Samsung - The Power Present

Virgin Media O2 with VCCP faith & Broadcast Revolution - Daisy vs the Scammers

Taylor Herring & Samsung - Meme, Myself & I

Taylor Herring & Iris - Samsung Fold Town

The Romans & OnePlus - Made of Metal

W Communications & Brothers & Sisters for Grenfell Athletic - Fabric of the Community

Zeno London & Dolby Atmos - Sound of a Masterpiece

Zeno London & Lenovo - Alzheimer's Intelligence

Creative Travel Campaign of the Year

Earnies & TfL - Look Up

FleishmanHillard & Icelandair - Iceland: Too Good To Be True (But It Is)

Good Relations & Rail Delivery Group - Musical Routes

Here Be Dragons & Greggs - A British Icon

One Green Bean & Tourism Australia - Banter on the Bridge

SHOOK & Cunard - CUNARD, CURATED

The Romans & OnePlus - Women With Altitude

Creative Sports Campaign of the Year

Hope&Glory & Chelsea FC Women - Samford Bridge

Ready10 & Sky Sports - Viva Las Wigan

The Romans & Betway - Roddick Returns

W Communications & Greyhound Board of Great Britain - Adopt a Sporting Legend

Wonderful Things & Veo - The People's Puskas 2024

Creative Content

Creative AI Campaign of the Year

Good Relations & Starling Bank - Safe Phrases

Virgin Media O2 with VCCP faith & Broadcast Revolution - Daisy vs the Scammers

W Communications & George Georgiou - Acid House Heritage

Zeno London & Lenovo - Alzheimer's Intelligence

Creative Branded Content Campaign of the Year

72Point, PLAY & Premier Inn - What's Occur-Inn

Golin & ASICS - The Desk Break Clause

Grayling UK & Greene King Pubs - The Sipping Forecast

Tangerine Communications & Specsavers - Premier League Attention for the Nation's Best, Worst Team

Taylor Herring & Sky - The Suga Broadband Babes

The Romans & OnePlus - Made of Metal

Third City & ABI - Face Forward

Creative Disruptive Campaign of the Year

Axicom - 'Magic' Touch: Disrupting the foldable category with HONOR

Golin & ASICS - The Desk Break Clause

Here Be Dragons & Greggs - A British Icon

Here Be Dragons & Greggs - Baked In Gold

Hope&Glory & Elvie - the Boob Tube

Mischief & Samsung - The Power Present

Pangolin & Malibu - Don't Drink & Dive

Third City & Curaleaf - What Are You Smoking?

Words+Pixels & Lime - Changing Spaces

Creative Film of the Year

Golin & ASICS - The Desk Break Clause

Ketchum UK, Genomics England & Cambridge University - Liming with Gran

Taylor Herring & Sky - Suga Broadband Babes

Wonderful Things & Veo - The People's Puskas 2024

Creative Purpose-Led Campaign of the Year

Earnies - Killed Here, for Killed Women

Good Relations & Rise365 - World's First Emojis With Black or Mixed Race Hairstyles

Hope&Glory & Elvie - the Boob Tube

Ketchum UK, Genomics England & Cambridge University - Liming with Gran

Virgin Media O2 with VCCP faith & Broadcast Revolution - Daisy vs the Scammers

Pangolin & Malibu - Don't Drink & Dive

W Communications & Brothers & Sisters for Grenfell Athletic - Fabric of the Community

W Communications & Nuud - Chew Plants Not Plastic

Creative Stunt of the Year

Here Be Dragons & Greggs - Baked In Gold

Hope&Glory & Elvie - the Boob Tube

Hope&Glory, CALM & adam&eveDDB - Missed Birthdays

Klaxonn & Grand Designs Live - Flatpack World Championships

One Green Bean & David Lloyd Clubs - Swim Suit Collection

One Green Bean & Domino's - Eau de Passion

Taylor Herring - A New Dawn For Kellogg's

The Romans & Betway - Roddick Returns

W Communications & Laser Clinics - Crotch Circles

Creative Channel

Creative Earned Media Campaign of the Year

Here Be Dragons & Greggs - A British Icon

Here Be Dragons & Greggs - Baked In Gold

Hope&Glory, Greggs & Drummond Central - Greggs x Nigella

Virgin Media O2 with VCCP faith & Broadcast Revolution - Daisy vs the Scammers

One Green Bean & Domino's - Eau de Passion

One Green Bean & Domino's - The Dippable Egg

PrettyGreen & Hasbro - Mummy Pig's Pregnancy Breaks The Internet

Tangerine Communications & Specsavers - Premier League Attention for the Nation's Best, Worst Team

Creative Experiential Campaign of the Year

Hope&Glory & Oxfam - The Fair Pour

Hope&Glory, CALM & adam&eveDDB - Missed Birthdays

Hunt & Gather - Blank Street Tattoo Studio

Mischief & Channel 4 - The 24-HR Pianothon

Mischief & E.ON - EVerything is £2.70 Store

Ready10 & Lime - Lime-thru Bakery

Taylor Herring - A New Dawn For Kellogg's

Words+Pixels & Back Market - The Refurbished Restaurant

Creative Influencer Partnership of the Year

Golin & ASICS - The Desk Break Clause

Hope&Glory, Greggs & Drummond Central - Greggs x Nigella

Ketchum UK & Mars - Twix: Two Is More Than One

One Green Bean & Domino's - Eau de Passion

PrettyGreen & HeyDude - In Her Shoes

Taylor Herring & Samsung - Meme, Myself & I

The Romans & OnePlus - Made of Metal

Third City & ABI - Face Forward

Creative Integrated Campaign of the Year

Cirkle & Birds Eye - Our Chicken Shop Is Always Open

Golin & ASICS - The Desk Break Clause

Hope&Glory, CALM & adam&eveDDB - Missed Birthdays

Ketchum UK, Genomics England & Cambridge University - Liming with Gran

Virgin Media O2 with VCCP faith & Broadcast Revolution - Daisy vs the Scammers

Pangolin & Malibu - Don't Drink & Dive

The Romans & Lidl - The Croissant Handbag

The Romans & OnePlus - Made of Metal

Third City x ABI - Face Forward

Creative Reactive Campaign of the Year

72Point, PLAY & Premier Inn - What's Occur-Inn

Brands2Life & Tim Hortons - Naughty or Nice? A Menu Twist They Didn't See Coming

FINN Partners & JD Williams - Celebrating the Wonder of Womanhood

SHOOK & Govia Thameslink Railway - WELCOME TO BLY-TON

Taylor Herring - Aldi Vs Moschino - The Celery Bag

The Romans & Lidl - Don’t Look Plaque In Anger

Creative Social Influencer Campaign of the Year

FINN Partners & Intrepid Travel - You Are Braver Than You Realise

FINN Partners & wagamama - Making Student Life Great Again with Queen of Huns, GK Barry

Golin & ASICS - 15 Minute Weight Loss

Ready10 & First Bus - How 'The Train Guy' became 'The Bus Guy'

Taylor Herring - Aldi Vs Moschino - The Celery Bag

The Romans & OnePlus - Women With Altitude

Third City & ABI - Face Forward

W Communications - From Pop Mart to Pop Culture, via Labubus

Creativity and Society

Creative Diversity & Inclusion Campaign of the Year

Good Relations & Rise365 - World's First Emojis With Black or Mixed Race Hairstyles

Ketchum UK, Genomics England & Cambridge University - Liming with Gran

People Like Us, Worth Your While & new-land - Name The Bias

PrettyGreen & Bupa - Picture of Health

Taylor Herring & easyJet - Returnships

The Romans & Deliveroo - The Open Kitchen

UK for UNHCR - Es Devlin's CONGREGATION

AGENCY CATEGORIES

Creative Agency of the Year

Hope&Glory

Mischief

Taylor Herring

The Romans

W Communications

Creative Earned Media Agency of the Year

Hope&Glory

Mischief

Taylor Herring

The Romans

W Communications

Creative Independent Agency of the Year

Here Be Dragons

Hope&Glory

SHOOK

W Communications

Creative Integrated Agency of the Year

Hope&Glory

Stakked

Taylor Herring

The Romans

W Communications

Creative Newcomer Agency of the Year

Earnies

Stakked

Wonderful Things